Benefits of SEO
There are lot of benefits of SEO. Although the digital landscape has changed dramatically in recent years, SEO remains a valuable and effective marketing strategy. While there are numerous advantages to having a good SEO strategy, we’ve outlined the top five to help you understand (or remind you!) why SEO is so beneficial.
Better User Experience as a Result of SEO
You can enhance your website’s user experience in a variety of ways. This includes providing relevant information, supporting text with relevant photos or videos, easy-to-navigate web pages, or a mobile-friendly website configuration.
Business to business (B2B), business to customer (B2C), and non-profit organizations all use inbound marketing strategies to generate leads. Search engine optimization, social media, content marketing, referrals, and other forms of inbound marketing are all examples of inbound marketing.
According to statistics, SEO leads have a 14.6 percent close rate, compared to 1.7 percent for outbound leads. When you reach out to customers (outbound or cold leads), your conversion rates are likely to be lower.
SEO leads, on the other hand, result in a higher conversion rate because the customer is actually researching your product or service. These people conducting online research already have a specific requirement and goal in mind.